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Skill Details
Essential Skill Information
View Skill (Open Access)
Skill Details
Skill Name
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Skill Category
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Business
Children & Education
Communication
Construction & Trade Skills
Creative Skills
Customer Services
Digital & AI
Events & Security
Finance & Accounting
Functional Skills
GDPR & Cyber-Security
HR
Health & Beauty
Health & Safety
Health & Social Care
Hospitality & Catering
IT & Admin
Leadership & Management
Legal, Quality & Assurance
Manufacturing & Engineering
Project Management
Sales & Marketing
Sustainability
Transport & Logistics
Wellbeing
Is Accredited
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Is Accredited
No
Is Accredited
Yes
Is Apprenticeship
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Is Apprenticeship
No
Is Apprenticeship
Yes
Skill Overview
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TikTok is one of the world’s fastest growing social networks and is available in over 150 markets with over 1 Billion users each month. The format involves posting short-form videos – mostly for entertainment. However, it also presents significant opportunities for businesses. This course starts with the history of TikTok, its user demographics and the three business benefits offered by the platform. On a practical level, we’ll show you how easy it is to create your TikTok Business account and optimise your profile. There's information on how to create engaging content for your existing and potential customers, how to get to know your target audience, develop your content strategy and partner with influencers. TikTok ads spread awareness of your company or promote the sale of your products or services. We’ll discuss the importance of TikTok advertising campaign strategies, whether it’s a one-off offer, an advertisement group or a collection of advertisement groups. Finally, we’ll show you how to use TikTok’s analytics tools to monitor the success of your advertising and use your insights to generate increasingly effective campaigns in the future.
Learning Objectives
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Learning Objectives By the end of this course, you will be able to: • Understand the business benefits offered by the platform and how to create and optimise a business profile. • How to create a brand identity, content strategy and partnering with influencers. • Know how to plan and set up effective advertising campaigns.
Funding Option
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Fully funded
Part funded / Co-invested
Commercial
Funding Eligibility
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None
Skill Price ex VAT (£)
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Skill Length
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1 Hour or less
1 Day or Less
2 Days to 1 Week
2 to 6 Weeks
7 Weeks +
Skill Level
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Beginner
Intermediate
Advanced
Skill Timings
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Course is delivered anytime between Mon-Fri 9am-5pm
Evening
Weekend
Flexible
Delivery Method
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Physical location
eLearning
Virtual classroom
Blended
Flexible
Skill Eligibility (Prerequisites for skill/software requirements)
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None
Last Application Date
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Skill Enrolment
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Weekly
Monthly
Based on Demand
Skill Status
Pending
Live
Rejected
Finished
Skill Enquiry Details
First Name
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Last Name
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Email
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Telephone
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Postcode
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Are you a company owner or senior decision maker?
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Are you a company owner or senior decision maker?
No
Are you a company owner or senior decision maker?
Yes
No. of Delegates
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What is your company name?
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Would you like to explore skills support for your organisation through GM Business Growth Hub?
Would you like to explore skills support for your organisation through GM Business Growth Hub?
No
Would you like to explore skills support for your organisation through GM Business Growth Hub?
Yes
I accept the Terms and Conditions and Privacy Policy
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I accept the Terms and Conditions and Privacy Policy
No
I accept the Terms and Conditions and Privacy Policy
Yes
Skill
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