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Skill Details

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Is Accredited

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Is Apprenticeship

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Skill Overview

Start your journey into digital marketing with our Advanced Digital Marketing course.

This is an accredited programme offering a Level 3 qualification. Over 8 weeks, this in-depth course will take you from the basics to a full understanding of how to plan, execute, and manage successful social media campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

You will learn how to create engaging content, grow and interact with your audience, utilise paid advertising, and analyse performance metrics. By the end of the course, you'll have developed the skills needed to confidently manage social media for a business or brand. Upon successful completion, you'll receive a recognised certificate, enhancing your professional credentials and opening doors to new career opportunities.

Learning Objectives

Ideal for beginners looking to gain a formal qualification, this course is perfect for individuals or businesses looking to build their digital marketing skills from the ground up. By the end of the course, you’ll have a strong grasp of social media marketing, a certificate, and a portfolio of work to showcase your expertise.

Develop Effective Social Media Strategies
Learn to craft tailored social media strategies that align with business objectives and target the right audience.

Create Engaging Multimedia Content
Design and implement creative content, including visuals, videos, and copy, to engage and grow your online following.

Run Paid Advertising Campaigns
Set up and manage paid social media campaigns to boost reach and visibility, while optimising for return on investment.

Master Social Media Tools
Get hands-on experience with popular tools like Hootsuite, Buffer, and Canva to efficiently manage and enhance your social media activities.

Analyse and Report on Performance
Track and interpret campaign performance using social media analytics, ensuring data-driven improvements and informed decisions.

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Funding Eligibility

Available to one delegate from any SME based in Greater Manchester

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