Skill Details

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Skill Details

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Is Apprenticeship

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Skill Overview

A podcast can be a powerful and inexpensive avenue for communicating and promoting your message to your target audience. It's a great medium through which to share your ideas, thoughts and solutions with potential customers in an easily-consumable format that is enjoying a real boom. As a podcaster, you have the opportunity to position yourself as an expert in your field, which in turn, is a great way to build authority and credibility with potential buyers and help you to build your client list. Our two day course gives delegates an introduction to creating their own professional standard podcasts. Those attending the course will gain a solid understanding of different styles of podcasts, technical considerations and how to publish a podcast, as well as practical experience of recording, editing and mixing a podcast from start to finish using the industry-standard Audacity application. Topics covered include Introduction to podcasting, Planning and conceptualisation, Equipment selection and use, Content creation, Audio recording and editing, Audio enhancement, Recording practice, Publishing your podcast and The potential of AI to help with podcast creation.

Learning Objectives

Course Outline

Introduction to podcasting
•	The history of podcasting
•	Current trends
•	The impact of podcasts in different industries and sectors
•	Different styles and formats
•	What skills do you need?

Planning and conceptualisation
•	Coming up with an initial idea
•	Defining a niche
•	Overall content strategy
•	Creating and planning your podcast
•	Branding and target audience
•	Assembling content
•	Outlining and/or scripting your podcast
•	Overview of music and copyright issues

Equipment selection and use
•	Reviewing microphones and recording equipment
•	Assessment of principle settings
•	How to use a microphone properly
•	Stereo vs. mono recording
•	Choosing the right environment for your recording
•	Sounding professional and achieving your voice

Content creation
•	Crafting engaging narratives
•	Conducting research
•	Script writing
•	Effective interviewing techniques and selecting suitable interviewees
•	The value of open questions rather than closed questions

Audio recording and editing
•	Recording software compared
•	The basics of audio editing

Audio enhancement
•	Advanced audio editing techniques
•	Adding sound effects
•	Mixing music
•	Using background music to improve your podcast
•	Creating "pictures in the mind" of the listener
•	Using Loudness Compliance tools to ensure acceptance by podcast platforms

Recording practice
•	Practical sessions to record and edit short podcast episodes
•	Assessment and feedback on production quality

Publishing Your Podcast
•	Spreading the word
•	Building an audience

The potential of AI to help podcasters
•	Devising episode titles
•	Guest summaries and biographies
•	Topical news stories
•	Topical episode ideas
•	Identifying typical misconceptions about factual subjects
•	Generating interview questions quickly

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Skill Eligibility (Prerequisites for skill/software requirements)

Learners will require access to a laptop with an internet connection and access to Adobe Audition or Audacity software to enrol on this course. They should also bring a device to the course that records audio, such as a mobile phone, headphones and a lead to enable downloading of audio files via USB to allow for editing.

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