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Skill Details
Essential Skill Information
View Skill (Open Access)
Skill Details
Skill Name
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Skill Category
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Business
Children & Education
Communication
Construction & Trade Skills
Creative Skills
Customer Services
Digital & AI
Events & Security
Finance & Accounting
Functional Skills
GDPR & Cyber-Security
HR
Health & Beauty
Health & Safety
Health & Social Care
Hospitality & Catering
IT & Admin
Leadership & Management
Legal, Quality & Assurance
Manufacturing & Engineering
Project Management
Sales & Marketing
Sustainability
Transport & Logistics
Wellbeing
Is Accredited
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Is Accredited
No
Is Accredited
Yes
Is Apprenticeship
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Is Apprenticeship
No
Is Apprenticeship
Yes
Skill Overview
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Step into the exciting world of AI-driven marketing with this innovative course designed for individuals ready to develop cutting-edge digital skills. Whether you're new to marketing or looking to upskill, this course offers practical knowledge, creative insight, and a nationally recognised qualification to take your career to the next level. This course is delivered across 10 weeks, 2 days per week (Monday & Tuesday), from 9.30am-3.30pm
Learning Objectives
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This engaging, hands-on course introduces you to a wide range of marketing topics, including: The role of AI and ChatGPT in modern marketing Digital marketing trends and consumer psychology Core marketing principles including the 7Ps and segmentation Content creation, branding, and reputation management Website design and video marketing techniques Basic design principles and creative strategy SEO, email marketing, and legal considerations How to build a digital marketing plan powered by AI tools You’ll finish the course with a comprehensive understanding of how to apply digital marketing and AI to real-world scenarios.
Funding Option
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Fully funded
Part funded / Co-invested
Commercial
Funding Eligibility
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This course is fully funded for Greater Manchester residents who meet the eligibility criteria. For learners aged 19+ on or before the 31st August 2025 Lived in a Greater Manchester postcode region Lived in the UK for the last 3 years Be either unemployed and employed applicants If employed, must earn less than the current ‘low wage threshold’ of £32,400
Skill Price ex VAT (£)
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Skill Length
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1 Hour or less
1 Day or Less
2 Days to 1 Week
2 to 6 Weeks
7 Weeks +
Skill Level
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Beginner
Intermediate
Advanced
Skill Timings
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Course is delivered anytime between Mon-Fri 9am-5pm
Evening
Weekend
Flexible
Delivery Method
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Physical location
eLearning
Virtual classroom
Blended
Flexible
Skill Eligibility (Prerequisites for skill/software requirements)
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There are no formal entry requirements for this course – it's open to anyone with a passion for digital marketing and a willingness to learn. You will require a fully functional computer and webcam for engagement on the course.
Last Application Date
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Skill Enrolment
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Weekly
Monthly
Based on Demand
Skill Status
Pending
Live
Rejected
Finished
Skill Enquiry Details
First Name
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Last Name
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Email
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Telephone
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Postcode
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Are you a company owner or senior decision maker?
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Are you a company owner or senior decision maker?
No
Are you a company owner or senior decision maker?
Yes
No. of Delegates
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What is your company name?
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Would you like to explore skills support for your organisation through GM Business Growth Hub?
Would you like to explore skills support for your organisation through GM Business Growth Hub?
No
Would you like to explore skills support for your organisation through GM Business Growth Hub?
Yes
I accept the Terms and Conditions and Privacy Policy
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I accept the Terms and Conditions and Privacy Policy
No
I accept the Terms and Conditions and Privacy Policy
Yes
Skill
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