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Skill Overview

The Beginner Digital Marketing Course comprehensively introduces essential software, branding, and website management. This course is designed for individuals eager to enhance their digital marketing skills and gain confidence in navigating the online landscape.

Over seven weeks, I will provide one hour of instruction each session, discussing various aspects of digital marketing, including software usage and branding strategies. You will receive a PDF guide to take home, summarizing key concepts covered in each session. Additionally, there will be a dedicated half-hour at the end of each session for Q&A, where I will address any technical questions you may have. It includes using a video recorder to capture solutions to your queries, allowing you to revisit the content at your convenience.

Through hands-on training and interactive discussions, I aim to provide practical experience you can apply immediately. My supportive learning environment encourages you to share ideas and challenges, fostering a rich exchange of insights.

Join me to build a strong foundation in digital marketing. I will empower you to navigate the online world confidently and enhance your professional prospects. Enrol today and take the first step toward mastering the skills that will set you apart in the competitive digital landscape!

Session Structure:

- First Hour: Interactive teaching through a document you can keep, covering foundational skills in PC use, digital marketing, and software (you will need to pay for software).
- Final 30 Minutes: Open discussion to address challenges, questions, and feedback.

Schedule: Evening sessions every week to accommodate busy schedules.

Learning Objectives

Course Details:

- One-on-One Consultation: A one-hour session dedicated to discussing a comprehensive PDF, followed by an additional half-hour for addressing any questions you may have.
- Price: £10.50 per hour and a half, paid upfront for seven weeks (£147 total)
- Schedule: 2 days a week, evening sessions from 19:00 – 20:30 (1.5 hours each session)
Course Duration: 7 weeks
- Venue: Online via Google Meet
- Recorded Videos: from queries you may ask
- PDF: of the talk I give for an hour
- Free Session: One free trial session before committing
- PC Only
- WordPress Website: Set up and able to log into the back end (no Wix or Shopify)
- Social Media Accounts: Set up and can be logged in

Social Media and Website Setup

Setting up your social media accounts before the course is essential for productive Q&A sessions. While I provide tailored support, this course does not include assistance with account setup. If you need help, feel free to contact me at my hourly rate. Additionally, you should have a basic WordPress website with products and blog pages ready to enhance your campaign’s visibility. Although it doesn’t need to be highly functional, logging into the backend during the course allows you to apply what you learn in real-time. Again, website setup assistance is not included in the course, but I’m available for support at my hourly fee.

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Skill Eligibility (Prerequisites for skill/software requirements)

What You Need to Begin:

To participate in this course, please ensure you meet the following requirements. Without these, you will not be able to complete the course:

- Google Account: You must have a Google Account to access Google Meet (meet.google.com).
- Payment Plan: Set up payment using Stripe for the course fee upfront. (You can have one free session before booking in for the course)
- Technology: Google Meet requires a reliable internet connection and a PC (not a Mac).
- Brand Image: You should have a desired brand image, including a Logo. Before this course, you should look at your logo and branding and provide this service as a course or package.
- CapCut App: Install the CapCut app on your phone (£10 per month) from www.capcut.com.
Adobe Express Account: Create an Adobe Express account (the free version is fine).
- ChatGPT Account: Set up a ChatGPT account (the free version is fine) at chatgpt.com.
- WordPress Website: This course is for a business that wants to use WordPress; please look at the other course for other platforms.
- Microsoft Designer: Use templates and crop images at designer.microsoft.com.
- Grammarly: Utilize Grammarly to enhance your writing – www.grammarly.com.
- Google Docs: Use Google Docs for voice recording and transcription – docs.google.com.

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