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Skill Overview

Search Engine Optimisation (SEO) is essential for driving website traffic, increasing visibility, and ranking higher on Google. But mastering SEO can be time-consuming and complex. This hands-on course teaches you how to use Generative AI (Gen AI) to create search-optimised content, identify high-impact keywords, and boost your digital presence.

🔹 AI-powered content generation – Write SEO-friendly blogs, web pages & ads
🔹 Keyword research with AI – Find high-ranking, relevant search terms instantly
🔹 On-page SEO optimisation – Structure content for Google’s algorithms
🔹 Practical exercises – Use Gen AI tools to improve your SEO strategy

⚠ Important:
✅ Completion of the Foundation Modules (Modules 1-3) is required before enrolling.

💡 Helpful but not essential: 
Modules 4-15 can enhance learning depending on your marketing needs.

📚 Course Breakdown – Gen AI for SEO (Basics) (Hands-On)
1️⃣ AI-Powered Content Creation for SEO
🔹 Use Gen AI to write blog posts, product descriptions & landing pages
🔹 Structure content for readability, engagement & search engine visibility
🔹 Hands-on: Generate an AI-powered blog post with SEO best practices

🎯 Outcome: Learn how to write AI-generated content that ranks well on search engines.

2️⃣ AI-Driven Keyword Research & SEO Strategy
🔹 Find high-ranking, low-competition keywords using AI tools
🔹 AI-powered meta descriptions, title tags & headings
🔹 Hands-on: Identify keywords for your niche & optimise a piece of content

🎯 Outcome: Discover how to use AI for keyword research & on-page SEO enhancements.

3️⃣ On-Page SEO Optimisation with Gen AI
🔹 AI-assisted internal linking strategies & website structure improvements
🔹 Writing AI-generated FAQs & schema markup for better search rankings
🔹 Hands-on: Optimise a webpage or article for maximum visibility

🎯 Outcome: Walk away with a fully optimised, AI-enhanced SEO strategy.

Why Take This Course?
✅ Beginner-Friendly – No prior SEO or AI experience needed
✅ Highly Practical – Hands-on AI-powered SEO & content optimisation
✅ Affordable & High-Impact – Only £97 for expert-led Gen AI training
✅ Immediate Results – Start improving your SEO rankings right away

Learning Objectives

By the end of this course, you will:
✅ Use AI to generate SEO-optimised content quickly
✅ Conduct AI-powered keyword research for better rankings
✅ Structure blog posts, articles & web pages for SEO success
✅ Improve website visibility & organic traffic with AI-driven strategies

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Funding Eligibility

This course is ideal for business owners, digital marketers, content creators, and entrepreneurs.

Discounts available for bulk enrolments and teams.

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Skill Eligibility (Prerequisites for skill/software requirements)

🟢 Beginner – No prior SEO experience required

✅ Completion of Foundation Modules (Modules 1-3) is required
✅ Modules 4-15 are helpful but optional
✅ Laptop, tablet, or smartphone with an internet connection
✅ Interest in content creation, SEO, or digital marketing

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